As a copywriter, I often get asked to make my work SEO compliant. In short, people are relying on me to know what works in terms of SEO — where should keywords go, and how often should they be repeated? Until now, I’ve relied more or less on a working knowledge of search engine optimization best practices I’ve learned from working with web designers, bloggers and other copywriters. This week, I’ve started using Scribe — a Wordpress SEO plugin developed and promoted by Brian Clark of Copyblogger.
What does it do?
In short, Scribe…
I haven’t blogged for a while. When I don’t blog for a while, it usually means one of two things — I’ve been to busy with paid work, or I’ve nothing useful to say. There’s nothing worse than mindless posts.
In actual fact, it’s been a mixture of both this time. I’ve been doing a lot of copywriting, but I’ve not felt as if I have a lot to add in terms of sharing my thoughts with the world. There’s my random musings on Tumblr, of course… but I’ll spare you those here.
The most interesting thing that’s…
I try to stay out of politics. I mean, I have my opinions, but by and large, I keep them to myself. The next election is going to be interesting, though — because like the last US presidential election, the General Election next Spring is going to be the first big election in the UK fought primarily over the internet.
I blogged the General Election, back in 2005. Blogging was different then. We were mostly ignored. My blog was just an irreverant look at the campaigns, you wouldn’t have come to it for news.
Yes, we all know blogs are…
I’m really excited about Facebook Lite. It’s just the service I’ve been looking for. I don’t use a single third party application on Facebook. I can’t stand having to see all the quizzes and clutter on my friends feed.
I’m a busy man. Just give me the information.
Facebook lite promises to roll back the clock four years and give us the slim, streamlined social networking tool that made MySpace look ugly, primitive and unintuitive. I’ve had a ‘lite’ profile for a while now. No pictures. No surplus user information for third party apps to harvest. No quotes…
It says something that I wasn’t even surprised when I read this tidbit of news: iTunes blocks rival smartphones. Essentially someone’s come along with a third party product that rivals the iPhone, that has plug-and-play capacity with iTunes. And Apple have blocked it.
“Oh, we don’t test third party applications or hardware, so if they stop working, that’s not our problem,” Apple cry. It strikes me as pretty obvious that this is deliberate.
As a Mac user for almost all of this decade, I’ll just come right out and say this. Apple have been in a steady…
I’m one of those writers who can’t abide clutter. Before I start work, I have to clean up everything around me. Even an untied shoelace distracts me.
There are plenty of exceptions to this of course. Sometimes I love nothing more than grabbing a cup of coffee and writing while I watch the world go by — the busier the cafe the better. I’ve even been known to take my laptop out to the woods and work sitting on an old felled tree. You never know when or where inspiration might strike. Changing your surroundings really can change your frame…